RE Appraisal Associates of SWFL, Inc.
Our Value Secures the Sale, Settles the Dispute, Solves the Problem.
The Most Accurate Certified Home Appraisal Service in Southwest Florida.
*Upfront pricing with no hidden fees.
✓ Know your home’s true value.
✓ Get your appraisal FAST, in only 2-4 days.
✓ Sell your home at the best price.

What’s the real cost of not knowing your home’s true value?
Your house is a valuable asset. You never want to settle for less than your home is worth. Whether it’s your current home, forever home, or a home you’ve inherited, without knowing its true value, the blessing can quickly turn into a burden.
Are you worried about:
- Selling your home, only to discover you lost money because you priced it too low?
- Being stuck with paying high estate taxes on a home you inherited?
- Paying too much in property taxes because of an inaccurate home valuation?
- Listing your home at too high a price and watching it sit on the market for months, or longer?
- Having to pay for a second or third appraisal because the first was inaccurate?
Stop stressing over the uncertainty and know your home’s true value with the most accurate certified home appraisal in Southwest Florida.
RE Appraisal Associates of SWFL, Inc.
A Simple, Fast, Accurate Certified Home Appraisal
in Southwest Florida you can Trust and Understand.
Before you can sell your home, you must get an appraisal.
Get a certified home appraisal that makes every decision about your home easier.
Sell your Home
Easier.
Whether you’re moving, or you’ve inherited a home you need to know your home’s value. With an industry-trusted, accurate certified home appraisal in Southwest Florida, you’ll be able to:
- Navigate the home selling process smoothly.
- Avoid legal holdups.
- Work easily with banks and government entities.
Sell your Home
Faster.
Nobody wants to go through the process of preparing and listing their home only to have it sit there for weeks and months. When you get an accurate certified home appraisal, you will:
- List your home at the right price the first time.
- Get the most value for your home.
- Get interested buyers quickly and sail through the selling process.
Avoid Real Estate Tax Surprises.
Did you inherit a home? Are you unsure about your current property taxes? Before losing money to unexpected Real Estate taxes, get an accurate certified appraisal in Southwest Florida so you can:
- Avoid Paying High Estate Taxes
- Ensure you Pay Accurate Property Taxes each Year
- Know If and When to Sell an Inherited Home.
Get your certified home appraisal report in less than four business days and know exactly what your home is worth.
I get it –
A home is more than a piece of property. It’s a story, a history of people, family, memories and emotions.
Selling a home is not as simple as it looks. Emotions around a home can make every decision that much harder. You want to make the very best decisions every step of the way, and avoid regret at all costs.
I know how you feel.
When my dad passed away, I remember having to contact my sister and deal with it all. I had to get an appraisal, and it was hard to deal with the emotions around the home and what to do with all things in his house. I wondered, “is my sister going to trust me that I’m going to be fair?” The appraisal was so helpful because there was no question that we sold it for the right price.
I know how important it is to get an accurate home appraisal. Your family deserves it. The home deserves it. You deserve it.
Let’s get your home the most accurate certified appraisal so you can move forward with confidence.
The value of trust:
RE Appraisal Associates of SWFL, Inc. is the most trusted residential appraiser service in Southwest Florida. Having worked with thousands of homeowners and approved by over 300 banks, appraisal management companies, and government entities, we’re a favorite among realtors and homeowners all throughout Southwest Florida.




Over 10,000 Appraisals Completed
Locally owned & operated with 30+ years experience.
Licensed State-Certified Appraiser and Expert Team
100% Money Back Guarantee
Fully Licensed & Insured

Let's Make Your Home Selling Process Fast And Easy.
Here’s how it works:

1. Get a Quote
Simply provide your contact information and your property information, and tell where to send your quote. You’ll always get upfront pricing with no hidden fees.

2. Get your Certified Property Appraisal
We schedule your appraisal at the best time for you. (The appraisal takes less than an hour.) Then you’ll receive your certified property appraisal in only 2-4 business days.

3. Sell your Home with Confidence
With your certified appraisal in hand, you’ll be able to sell your home at the right price, and make the selling process as fast and easy as possible.

Lora Keller
State Certified Real Estate Appraiser, CertResRD3931
Fast, Accurate Certified Appraisal =
Fast, Stress-Free Home Selling.
I’m Lora Keller, State Certified Real Estate Appraiser in Southwest Florida.
If you’re thinking about selling your home, you have a lot of decisions and tasks in front of you - and time is of the essence. Before you do anything else, you need to get a proper valuation of your home - a certified property appraisal.
You need it fast, yes, but more than anything you need it to be accurate.
Get a wrong value and you’ll pay for it, in more ways than one. Your home will sell for too little, raise red flags, and end up costing you lost profits.
Or it could be priced too high, making your home sit on the market for weeks and months with little to no interest from home buyers.
Not only that, but your home value translates into property taxes every year. If you inherited a home, that could mean a hefty tax bill from the IRS.
It’s so important to get it right. You cannot afford to get it wrong.
RE Appraisal Associates of SWFL, Inc, you’ll get a fast, accurate certified home appraisal in just 2-4 business days.
We’ve provided over 10,000 appraisals in Southwest Florida and are trusted by over 300 banks, appraisal management companies, and government entities.
You’ll know exactly what your home is worth, while feeling valued yourself through the fast, simple process.
Just click below and get a quick, affordable quote for your certified home appraisal (with no hidden fees!).
We Provide Residential Real Estate Appraisals
In The Following Counties:
Charlotte • Sarasota • Manatee • DeSoto • Hillsborough • Pinellas • Lee
Visit our Southwest Florida service areas page to learn more about the counties where we provide appraisals.
FREQUENTLY ASKED QUESTIONS
What’s the difference between an appraisal and a real estate agent’s CMA?
While a real estate agent’s Comparative Market Analysis (CMA) provides a basic estimate based on recent sales, a certified appraisal is a legal, professional valuation conducted by a licensed appraiser. It uses advanced methodology, verified sales data, condition adjustments, and industry standards. Lenders, courts, and insurance companies rely on appraisals — not CMAs — for financial decisions.
If you need a true market value, visit swflappraisals.com
How can a certified appraisal help my home sell faster?
Homes with certified appraisals often sell faster because buyers are more confident in the price. When the value is clearly documented, it can prevent deals from falling apart due to financing issues or appraisal gaps. It also reduces unnecessary back-and-forth during negotiations, making your sale smoother and quicker.
Get started with a pre-listing appraisal at swflappraisals.com
What types of appraisals do you offer at R.E. Appraisal Associates of SWFL?
We offer a wide range of appraisal services including pre-listing, pre-purchase, refinance, divorce, estate, probate, tax appeal, PMI removal, and investment appraisals. We also specialize in FEMA 50% rule appraisals for substantially damaged homes in Southwest Florida. Our certified reports are accepted by lenders, attorneys, government agencies, and private individuals.
See our full list of services at swflappraisals.com
Do I need an appraisal to appeal my property taxes in Florida?
If you believe your property’s assessed value is too high, a certified appraisal can be used to formally challenge it with your local property appraiser’s office. This professional documentation can potentially reduce your annual tax burden by proving your home is worth less than the county’s estimate.
Save on taxes — get started at swflappraisals.com
What is a FEMA 50% rule appraisal and do I need one?
If you plan to make significant repairs or upgrades to your home in flood zones A or V or after a natural disaster, if you’ve received a Substantial Damage Determination from your county, the FEMA 50% rule applies. It restricts repairs based on your home’s pre-damage market value. A certified appraisal is required to determine that value and decide whether you can repair or must rebuild.
We specialize in FEMA 50% rule appraisals — learn more at swflappraisals.com
Can I get an appraisal that shows both current and after-repair value for an investment property?
Yes. We provide investor-focused appraisals that include both “as-is” and “as-repaired” values. This is especially useful if you’re flipping a home or planning renovations. It gives you a clearer picture of the property's potential profitability, helps secure funding, and protects your investment decisions.
Request an investor appraisal now at swflappraisals.com
How long does a home appraisal take and what’s included in the report?
The on-site inspection typically takes 30–60 minutes, depending on the size of the property. After that, we conduct market research, comparable sales analysis, and adjustments. The final report includes a detailed breakdown of property characteristics, local market trends, valuation methodology, and the appraised value. Reports are typically delivered within a few business days.
Schedule your appraisal with ease at swflappraisals.com
How do I know if I’m working with a qualified appraiser in Florida?
You should always work with a state-certified appraiser who understands local market conditions and meets all licensure requirements. At R.E. Appraisal Associates of SWFL, we are fully licensed and insured, with years of experience appraising homes across Southwest Florida — from Sarasota to Naples.
Meet our qualified team at swflappraisals.com
Can a home appraisal help me choose the right listing price with my realtor?
Absolutely. A certified appraisal gives you and your agent a reliable benchmark to list your home competitively. It removes guesswork and ensures your pricing aligns with actual market value, giving your listing a stronger start and reducing time on the market.
Make pricing a strength — not a risk. Visit swflappraisals.com
Free Guide:
The Home Sellers Guide:
Know the Exact Factors that will help increase what your Home is Worth.
Before you talk to a realtor or get a home inspection, you need an appraisal to know your home’s true value. Learn exactly what appraisers evaluate to determine your home’s value.
Click the Book Cover to Get Access to this FREE Guide!

Learn more or schedule your pre-listing appraisal at 